Wordpress SEO Expert

Improve your Google ranking with Peter Mahoney, 20+ years SEO & Wordpress experience

Let’s make a video showing our search engine rankings before we start

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Could I suggest you take some good screen shots of ‘before’ with ranking and general state of my website.

I’d also recommend a video screen recording showing the rankings and where everything is currently.

Looking forward to working with you! Your feedback and reviews I’ve heard word of mouth are really outstanding. Let’s get this SEO going!

As we embark on the task of overhauling your site’s SEO, I would like to address a potential issue that could affect the accuracy of our data.

To ensure we are comparing “apples to apples,” we need to use Google Search Console. This is the official stats package for SEO, and it provides us with accurate and reliable data that we can use to measure the impact of our efforts. Unfortunately, if you have not previously set up Google Search Console, there will not be any existing data.

In most cases, I set up Google Search Console as part of my work, and after a month (assuming you take me up on my offer of a free month’s ongoing service), I use the first week as the “before” data and the most recent week as the “after” data. This allows us to compare the performance of your website before and after the implementation of our SEO strategy.

However, if you want more accurate “before” data, I can set up Google Search Console for you now and run it for a week (or maybe even nine days) to ensure we have a sufficient dataset before beginning the SEO work. This will provide us with a better pool of data to work with, resulting in a more accurate analysis of our results.

Of course, the downside of this option is that it will delay the SEO service. If time is a concern, we can proceed with the original plan and use the data available in Google Analytics. However, it’s important to note that the data from Google Analytics may not be as accurate as the data from Google Search Console, as it does not provide the same level of detail regarding the performance of your website in search results.

Ultimately, the decision is yours. If you want to proceed with the most accurate data possible, we can set up Google Search Console and wait for a week before beginning the SEO work. If time is a concern, we can use the data available in Google Analytics and proceed as planned.

Please let me know which option you prefer, and we can proceed accordingly. I look forward to working with you to improve the SEO of your website.

I’m glad to hear that you’re pleased with the options and excited to move forward with improving your website’s SEO. As we proceed with the project, please don’t hesitate to reach out to me if you have any questions or concerns. I’m committed to providing you with excellent service and ensuring that we achieve the results you’re looking for.

To give you a better idea of what to expect, once we have the data in place, I will conduct a thorough analysis of your website and develop a comprehensive SEO strategy that addresses any issues we uncover. This may involve optimizing your content, updating your website’s structure and design, and building high-quality backlinks to your site.

Throughout the process, I will keep you informed of our progress and provide you with regular updates on the results we’re achieving. My goal is to work closely with you to ensure that we achieve your objectives and deliver measurable results that help your website rank higher in search results and attract more traffic.

Thank you again for choosing me as your SEO consultant. I’m confident that together, we can achieve great things and take your website to the next level.

 

Cheers,

Peter Mahoney
WordPress SEO Expert

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I’ve got an SEO enquiry and question, we would like to get ranked first for specific keywords such as “hair transplants” in our country. Do we have to make the whole website is optimised with authority domains linking back to it and then work towards each page.

Or is there way optimise specific page only? I am viewing one of our competitors their page is in first serp results “for hair transplants” in our location knowing them they are relatively small and new provider of the service, I am trying to understand how did they achieve it? If we can replicate the same way we would like to know how from your side?

If we can do the same find good content writers to write for us even better article and link authority domains to that specific page would that help?

I would like to hear feedback on this and see some suggestions.

Kind Regards.

Thanks for contacting me, questions are always welcome.

So, yes, my work will SEO the site as a whole and also individual pages. So that’s ideal.

Regular content creation would absolutely serve you well!

New sites sometimes do appear to rank very highly when they first launch. There are usually a few reasons for that:

  • Google will see a new site as being just a repository of all new content which con help that site temporarily – until Google realises most of that content will just be static
  • new sites often pay for links which is a technique that works for about 3 months until Google catches on and penalises the site for it
  • sometimes new sites just really do launch with great SEO
  • because Google personalises your results you might think they’re higher, and you’re lower, than is really the case

Shall I SEO the site for you, and have a look at competitors as part of that too?

 

Cheers,

Peter Mahoney
WordPress SEO Expert

https://peter.mahoneywebmarketing.com/3130-2/

Thanks WordPress SEO expert for all your work.

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I feel like you are my guy for all my SEO. I did want to ask you if I need to get someone to write my Blog post or if you do it or can refer someone? You said it is extremely beneficial, correct? I just want to make sure I am doing my part to get the site rankings up.

Thanks WordPress SEO expert for all your work.

In terms of writing content, content writing, copyrighting and that sort of thing…

I’m (probably too much) a bit of a perfectionist. And I’ve only ever come across one person I would consider “the perfect copywriter”…but she doesn’t do that anymore.

I married her! And now she’s focused on renovating our house.

I could try to lure her back?

But generally the best person to write your blog is you. Even if you feel silly doing it – when you write about your business you’ll naturally include good keywords / search queries – content that relates to your field and demonstrates your expert knowledge in it.

 

Cheers,

Peter Mahoney
WordPress SEO Expert

Can the description show the Product Short Description

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Hi Peter SEO Expert :),

Hope you’re doing well and having a good summer.

Had this message from a client – is that something you’ve set up? Is it something you control? And is it an okay idea to change as they’ve said?

“We have just noticed that the SEO plugin for our website is using the Additional time and date information for the description. Please can this be changed to pick up the Product Short Description instead.”

Didn’t want to screw up what’s your area of expertise!

Thanks

Thanks!

Having checked it all out I can confirm what I already knew – the SEO work is not sending additional date information.

In fact it’s sending this as the description:
“Working through this material will enable you to gain a deeper understanding of the relationship between our organisation and our inspiration.”

That can be seen on line 15 of the page’s code (which you can see in most browsers by going to ‘add source’).

Ideally they’d send a screenshot of what they’re seeing and where that contradicts that.

My suspicion is they’re seeing it in Google. Which would likely be caused by the following:-

If Google thinks a description a website gives them doesn’t match the content of the page sufficiently they will often ignore that and pick their own description from the content of the page. And they suck at that – doing things like picking up date information rather than anything useful.

In this case the content in the description 100% matches text from the ‘Show more detail’ section. However by default that’s behind a click to expand the section (we developers know this as an accordion) which means it doesn’t really count towards SEO nearly as much.

My simplest recommendation would be to have that section expanded by default, so Google sees all that content on page load. It also means those product pages would be getting up to the 300 word mark more often and indexed much better than they are currently.

Cheers,

Peter Mahoney
WordPress SEO Expert

How much would you charge to SEO lots of sites?

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Thank you for your detailed explanation about the danger of buying links, I really appreciate it. I thought to myself that buying links doesn’t sound like a great idea, but I’m no expert!

So, what would you suggest? Is there a package we can offer my client instead, where we focus on gaining them real, quality backlinks? They’re a big company, so budget is very flexible.

Also, I’ve got a client with 14 websites so far, we’ve worked with them for years and they’ve asked about SEO and the following:

  • Full SEO Audit and SEO Overhaul
  • Keyword Research
  • Google Search Console and SEO Tool Setup
  • Local SEO
  • 20 Keywords
  • Content Optimisation
  • Technical SEO (Robots, XML, Sitemap)
  • Monthly Report

I think they have just got that from an SEO package on Google, but roughly how much would you charge to do this for 14 sites? They’re a restaurant group, so adding new locations and websites every couple of months.

I definitely do the overhauls, local SEO, search console, keyword research, usually up to 12 keywords that I report on (but could do as many as 20*), technical SEO and monthly reports.

I make recommendations for content but don’t make those changes directly.

* = if when they say 20 keywords they mean “we want to be optimised for 20” then I recommend reading this article – because that’s not really how things work anymore:
https://peter.mahoneywebmarketing.com/how-many-keywords-do-you-include-in-seo-reports/

And in terms of pricing for multiple ongoing sites, how’s this sound (this is the absolutely the lowest I can go, it’s my top tier agency rate). Usually this rate is reserved for people who come to me through my website too, because PPH charges me 20% on all sales which makes it hard to offer this rate here.

But here it is:

SEO overhaul is always £100+VAT
Monthly SEO campaign is usually £100+VAT per site

So essentially, we have a series of units of work that cost £100+VAT each.

With this rate I’d charge the first ongoing unit per month at £100+VAT, then each subsequent one at 25% off: £75+VAT.

So if you have me do two initial overhauls and we’ve got three ongoing clients on the books in a given month, you’d pay:
100 x 2 (for the initial overhauls)
100 x 1 (for the first ongoing client)
75 x2 (for the other two ongoing clients)

= £450+VAT

basically, the first ongoing job in a month is full price, then the rest have the 25% discount.

I’ve probably over-explained that. Let me know what you think!

 

Cheers,

Peter Mahoney
WordPress SEO Expert

Do you provide a list of what you’ve done?

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Thanks for that. So the AMP you mention, which I know nothing about, do you install plugins?

And regarding any amendments you make, do you provide a list so I know what has happened?

And do you write targeted descriptions etc? Do you research and ensure they are valid for my brand/content and good for the visitors and ranking?

also I noticed the extra add on for site to load faster, are you able to improve mobile loading speed?

the site is now on a fast server on site ground and I use divi as the theme builder. auto optimise is installed and divi features are on for speed.

btw: yoast is installed

Thanks for coming back to me!

” And regarding any amendments you make, do you provide a list so I know what has happened?”
Mostly. I explain what I did and why, but in general terms. By that I mean I don’t provide a list of every single change to the SEO configurations (I typically make more than 400 in the course of my work) but I will say things like:

Your homepage’s title and other tags were re-written, both to pick up more key terms, but also to conform to the maximum size restrictions to make sure search engines read them ok.

In fact I rewrote these for all your pages.

That sort of thing.

“And do you write targeted descriptions etc? Do you research and ensure they are valid for my brand/content and good for the visitors and ranking?”
Yes, very much so.

“also I noticed the extra add on for site to load faster, are you able to improve mobile loading speed?”
Mobile speed, as in loading time, yes. I don’t worry much about % scores on 3rd party testing sites though – they’re results often aren’t possible/applicable to WordPress anyway. But importantly when Google measures your site for speed, to see if it should get an SEO boost for being fast – they look at the actual loading time in seconds anyway. NOT the % page speed list of possible suggestions.

I hope that all helps!

 

Cheers,

Peter Mahoney
WordPress SEO Expert

Prices are quoted exclusive of VAT unless expressly stated.

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