Most of us get inspiration for our posts from what we’re doing professionally. Recent successes, new clients, examples of our work…but what to say when not a lot has been going on?
Dave Burnett is an Essex based wedding photographer I work with, and he sent me this excellent article this morning:
What to blog about when business is slow
Understandably, it’s about the photography business. But there are ideas in there for us all.
- Musings
- Our greatest hits (the best work of the year before)
- Things we want to achieve (our dreams)
- Explain concepts from your industry
Whatever you do, avoid the temptation to write about having nothing to write about. I enjoyed Queen’s “Greatest Hits” far more than I would have a lonely press statement saying they contractually had to release something.